My Installation work.

ALLAN KAPROW

He was born in August 23, 1927, in Atlantic City, New Jersey. He was a student of art-history and philosophy between 1946-52. He died aged 78 in April 5, 2006.

Allan Kaprow inspired me to work with words to show and express my emotions and experiences.

He works with dirty, rough materials such as corrugated cardboard. The artist clearly shows his dark emotions by using black and white shades. He never uses bright colors in his artwork!

Lighting is used to make words glow. It creates low-key lighting, which adds to the emotions the room gives off.

 

 

GOZDE EWER

Gozde Eker is a freelance prop stylist from Istanbul, Turkey, and    currently is based in Brooklyn, New York.

She uses a varied assortment of discarded domestic items, for instance books, plants, toys and tiles. The objects became a creative medium in the materialization of elaborate scenes, crafted entirely from unwanted materials they found abandoned.

She brings interior routines outdoors, to the urban cityscape.

People are used to complete the design. They make the space seem functional.

Bettman and Eker claim they’re not littering but rather “curating furniture that has been disposed of and putting it all in one area for the community to see.”

MY INSTALLATION.

My installation is based on personal experiences of working at McDonald's. Some of the set is influenced by the scene with the Cheshire cat in “Alice in Wonderland”.

The eyes with the grinning faces, represent the managers which constantly watch over me. They insist that I always smile to the customers. But do the customers realize the great service and effort, I put into serving them?

I used abandoned gardening items which I collected from Nuneaton dump to make it more clearer that its about my personal experiences with work. I got my inspiration for this idea from the artists I researched called Gozde Eker.

The work is set outside because it represent me being way from socialisation. I'm trapped in this work related area and I cannot get out. I feel that I'm trapped because I seem to never have time for my self, I'm always working. The day I designed this installation was the day, I was quite annoyed with work because I was told that I wouldn’t be having many days off in the Christmas holiday.

This question “Customer do you Realize?” relates to me putting lots of effort into customer service and then wondering if the customer noticed.

The question “can anyone hear me?” Relates to me being isolated in this world of work. Seeing all my old friends having fun and socializing makes me feel trapped because I seem to never see them

“you must be happy! smile!” is what the managers basically demand off me.

“Am I really happy?” represent the fact that I feel and appear depressed but then told to smile. They seem not to care why I feel depressed. They only respect and care for the customers, not their employees.

The yellow jacket represents hard work. Its usually dirty so it looks like it been worked in a lot. People wearing it are assumed to have worked hard.

EVALUATION.

I could have put McDonald's packaging together to make boards, this would have made it more relevant to me being annoyed with McDonald's because so far it appears that I'm annoyed with hard, laborious work for instance gardening and construction.

The setting could have been different as its, again not relevant to McDonald's. The installation could have been placed next to a bush or tree, which is near to McDonald's. The installation alternatively could have been placed in the middle of a dark woods as it would have emphasized the lack of socialisation.

The yellow jacket could be replaced with my McDonald's uniform, for instance the apron, trousers and polo shirt. McDonald's packaging with a scrunched up and destroyed appearance could have been placed along the floor to emphasize that link with abandonment.

Lighting next time should be used to make the appearance of installation, more sinister and negative.

The artist Allan Kaprow used lots of board with words on them. I believe, I should have used more boards to create the same effect as he did.